OnePlus Packs Its Bags From the US and Europe, Promises to Support Existing Phones

OnePlus has confirmed that it will exit the US and Europe and will no longer bring new products to these markets. The company says it will focus its resources on China and India, where operations will continue as usual and its phones will remain for sale. This decision comes after years of weaker demand and tougher competition in Western markets.

OnePlus says existing phones in North America and Europe will continue to receive software updates, security patches, and warranty support as promised at the point of sale. OnePlus also plans to transition from OxygenOS to ColorOS, the Android skin made by Oppo, OnePlus’ parent company.

This might not be the last time OnePlus exits a major market in the near future. Oppo is reshaping its global smartphone business, and OnePlus may shut down operations outside of China by 2027, including India. OnePlus hasn’t provided a detailed timeline for its likely global exit, focusing on North America and Europe in its statements so far.

For now, Android users in the US and Europe have one less brand to choose from—until remaining inventory is sold off, at least.